In the two categories - Students and Young Talent -
representatives from UID received both gold awards and one silver,
all in a year with a record number of submissions.
"We have seen record participation for BraunPrize 2018," said
BraunPrize Chairman and Braun Design Director, Oliver Grabes.
"These fantastic results showcase the increasing relevance of good
design that matters."
In June, an international jury of top design and technology
experts came together to evaluate all the entries and narrow the
field down to 10 finalists who were chosen to present their
concepts at the Final Judging Forum on September 12th.
The students from UID took the stage in front of about 200 guest
jurors from companies, universities and media in the field of
design and innovation. Live voting was then conducted for the Forum
to select the final Gold, Silver, Bronze and Sustainability
"I was so impressed by the level of thought our applicants put
into their ideas," said Stefan Schamberg, Director R&D for
Braun Global, Managing Director of R&D for P&G and
BraunPrize 2018 Jury Member. "We're so proud of them for
demonstrating such social responsibility and addressing important
From stroke therapy gadgets to baby monitoring devices
- the UID winners
So, what kind of products was it that wowed the audience in the
Kronberg auditorium? Well, the winner in the student category was
WIM, a new type of interactive stroke therapy that empowers and
supports patient's recovery in the comfort of their own
home. With a muscle tracking armband and a training module for
the hand, WIM offers a personalized and advanced therapy in a
playful and non-stigmatizing way. Through a shared application it
enables constant communication between the patient and therapist,
helping to develop the therapy and to keep it fun and interesting
for the patient throughout the lengthy period of home recovery.
With a tracking armband, WIM offers advanced personalized
therapy. Through a shared application it enables constant
communication between the patient and therapist, helping make
therapy fun and interesting for the patient throughout the lengthy
period of home recovery.
"I am so, so proud, it truly was a fantastic day, says Thomas
Helmer who created Wim together with Jenny Holmsten. Not only
was it a nice experience to win the gold but also to present our
project in front of around 200 designers , amongst them the design
legend Dieter Rams."
The WIM project also recently won the "Best in Show" award at
the the Industrial Designers Society of America's annual
event, the International Design Excellence Awards
(IDEA). The IDEA competition is one of the world's
most prestigious and rigorous design competitions.
CLICK IMAGE FOR VIDEO DETAILING THE WIM PROJECT
The silver award in the student category went to Gabriel Uggla,
Selvi Ol-gac and Birnur Sahin for their project Otto, a product
designed to improve the daily management of asthma through
streamlining the process of monitoring, logging and medicating into
one seamless experience. The aim is to guides users through the
process using lights and sounds to take measurements and adjust
medicine dosage all through the same mouthpiece, as well as logging
the data into the patient's digital journal.
Finally, Peter Alwin claimed the gold award for young talent
with his 2016 graduation project ASHA. It's a device designed to
assist personnel to monitor low brith weight in rural, poor areas
in India. The simple portable device measures the baby's weight and
temperature using an in-built digital weighing scale powered by
solar cells and a non-touch infrared thermometer to avoid cross
contamination. The baby's growth progress can be closely monitored
and ensures timely, local care in the child's crucial early
CLICK IMAGE FOR VIDEO
DETAILING THE ASHA PROJECT
The three awards winners from UID were
accompanied by seven more "special mentions" for students and
alumni from Umeå Institute of Design.
Click here for full
list of winners and special mentions